Joanna Andraos

DESCRIPTION

Joanna Andraos is a high-end fashion brand whose vision is to empower women through cutting-edge fashion. The branding we worked on is very minimalistic, aiming to reflect the modernity and elegance of their collections. Lifestyle shoots were scheduled to reflect the brand’s identity and main objective, which is to integrate fashion-forward designs into everyday looks. Awareness was created on social media to introduce the brand to the market.